IDEA EXCHANGE: Key Trends in Research and the Relation to Media Spend?
The Idea Exchange is a monthly forum presented by Vega, The Brand Communications School where current and provocative topics are discussed, where old, outdated ideas are challenged, and where the status quo is questioned. Relevant issues are raised and debated by a panel of industry guests.
This month’s topic is key research trends and the impact on media spend.
Please feel free to extend the invite to your colleagues.
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