The annual Brands and Branding – South Africa’s marketing ‘bible’ – is produced by Affinity Publishing.
The publication is designed to facilitate the sharing of insights, methodologies and metrics, as well as to highlight great brands from South Africa and around the world.
In this section you will discover a range of useful and interesting content from the Brands & Branding archive, including:
- Top line thinking from key industry leaders
- Brand profiles and case studies, including best practice methodologies
- Personality profiles on what makes key marketing leaders tick
- Archived articles spanning a wide range of branding topics
- The results of numerous research projects in the branding arena
- Trend spotting identifying new ideas, influences and innovations in the world of business and brands
- Opinion pieces from global Marketing leaders
Click here to visit the Online Book Store were you can buy all current and past Affinity publications and search the brand link directory, where brand owners can check for accuracy, and provide additional details